SEASONAL RELEASE
Jansz Tasmania
Find your story
Jansz Tasmania is uniquely Tasmanian. Yet how do we remind Aussies of the brand’s roots and amplify their story with seasonal gift box packaging?
Earn it
We engaged Tasmanian landscape photographer, Jess Bonde to capture the hero packaging visuals. Knowing the landscape was so beautiful, rugged and unforgiving, we amplified this across videography too. To showcase the enormity of the Tasmanian landscape, a videographer tailed Jess’ arduous journey for the shot, capturing BTS footage.
Make it Stick
Hero packaging.
A QR code on the packaging to learn more about the story.
Assets were leveraged across Jansz Tasmania social channels and shared by Jess and his network for wider organic reach.